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Why Midas?

Why Midas?

Your new venture. Our proven business and world-famous brand.

To many consumers in North America, you are a trusted household name the day you open your doors for business.  The Midas brand name is an important competitive advantage for you as you establish your business.

As a Midas franchisee you can experience the best of both worlds: the support of an experienced franchise organization combined with satisfaction of operating your very own auto service business.

Team with a Leader in Auto Repair and Maintenance

Midas is proud to be one of America’s original franchise opportunities — and one of its best. Founded as a single shop in Macon, Georgia, in 1956, Midas has been building an unmatched reputation in the auto-repair industry for over 50 years.  Now with  2,300 franchised and licensed shops throughout the U.S., Canada and countries world-wide, ours is the premier brand name in world-class car care.

Competitive Advantages

  • 97% ‘Midas’ brand name recognition
  • Select Lifetime Warranty Products
  • Industry Leader in three core categories: Exhaust, Brakes, Shocks & Struts
  • Strategic alliances for parts distribution to North American Midas locations
  • R.O. Writer™ Shop Management System
  • A large franchisee network in both the United States and Canada
  • North America-wide retail programs like tires and fleet account management

Auto repair: an industry poised for growth

We make it our business to spot trends that mean opportunity for our franchisees such as:

  • More vehicles on the road each year.
  • Increasingly complex automotive technology making do-it-yourself repairs more difficult.
  • Drivers keeping their cars longer, and increasing the market for ongoing relationships with trusted service providers.
  • Fewer car care options for drivers, resulting in new opportunities for Midas.

We're building a loyal customer base for today and tomorrow

In order to capitalize on these market trends, Midas has transformed itself from a repair business to a one-stop shop for total car care, including tires. We're building long-term relationships with customers who think of us first for all their car care needs. We're also creating a strong commercial customer base, promoting Midas Fleet Maintenance Services, - a multi-billion dollar opportunity.

So, why not start your family business as one of Midas' trusted local franchisees? It's a natural fit. After all, Midas has been keeping folks on the road for over 50 years.

Midas Franchise

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